| JW Car Care is a corporation specialized in building
car washing and detailing centers within high end, high
volume North American malls, offices, supermarkets and other
developments. The company also provides its customers with
doorman and valet services.
The cars are serviced with exceptional care by well groomed,
effective, professional and reliable staff, as all operators
are trained to provide each customer with immediate and
personalized service, along with high quality workmanship.
In an economy where time is the new commodity, these car
owners appreciate the convenience of having their car cleaned
“while they shop” or “while they work”.
J.W. Car Care’s partners include Loblaws, GWL, Cadillac
Fairview, Wholefoods, TPA, Holt Renfrew, Brookfield, and
Ivanhoe Cambridge.
J.W. Car Care’s mission statement is to establish
a supremely valuable brand, and to consolidate and upgrade
the car cleaning and detailing industry.
JW Car Care achieves its mission by offering unparalleled
service and quality. Franchises (owner-operators) are provided
with turn-key operations, comprehensive training and ongoing
corporate support.
JW Car Care’s Franchisees:
When selecting an operator, emphasis is on attitude
(which is engrained), character and integrity, as opposed
to experience and industry knowledge, which can be taught
at J.W. Car Care College.
J.W. Car Care spends a large proportion of its budget on
the recruiting, training and formation of its operators.
The company recognizes that the customers’ experience
is almost entirely determined by the operator’s attitude
and ability to understand the customer’s needs.
For a typical store opening, JW Car Care will interview
50 candidates to find 1 franchisee.
Brand:
JW Car Care’s has invested substantial capital and
resources into branding, advertising and marketing. By partnering
with Canada’s pre-eminent design agency, Perennial,
J.W. Car Care has been successful in developing a “World
Class” brand and image.
Technology:
J.W. Car Care, along with its engineers, tradesmen and suppliers,
has developed new and specialized technologies that allow
for cars to be cleaned and detailed quickly and cost effectively,
while maintaining the Hand car wash appellation.
Customer Service:
J.W. Car Care prides itself on providing exception customer
service. Internal controls have been implemented at each
location to ensure that every customer is treated with the
utmost respect and courteousness.
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